Google Adsense Wired Collection

Google Adsense Wired Collection http://googleadsense.wiredcollection.com A Digital Collection of Knowledge About Google Adsense Tue, 09 Mar 2010 11:23:00 +0000 http://wordpress.org/?v=2.3.1 en Earn more with AdSense tips by email http://googleadsense.wiredcollection.com/earnmorewithadsensetipsbyemail/ http://googleadsense.wiredcollection.com/earnmorewithadsensetipsbyemail/#comments Tue, 09 Mar 2010 11:23:00 +0000 Webmaster http://googleadsense.wiredcollection.com/earnmorewithadsensetipsbyemail A few months ago, we updated the email communication options in your AdSense account to give you more choices about the types of messages you’d like to receive from us. You can now pick the types of messages that interest you from five categories:Customized help and performance suggestions NewslettersGoogle market research Special offersInformation about other Google products and services which may be of interest to youIf you’d like to receive emails with optimization tips that are targeted to your specific account settings and ad implementation, you’ll need to choose the category Customized help and performance suggestions. You’ll receive roughly one email per month from us with targeted performance suggestions, so you don’t have to worry about your inbox overflowing with messages from us.

In case you arenâ€™t currently opted into this category, weâ€™d like to recommend that you update your preferences to be able to receive Customized help and performance suggestions going forward and not miss out on valuable information on how to optimize your AdSense performance.Posted by Annette Vorstoffel - AdSense Optimisation team

]]> http://googleadsense.wiredcollection.com/earnmorewithadsensetipsbyemail/feed/ Attracting new brand advertisers to your site http://googleadsense.wiredcollection.com/attractingnewbrandadvertiserstoyoursite/ http://googleadsense.wiredcollection.com/attractingnewbrandadvertiserstoyoursite/#comments Thu, 04 Mar 2010 08:54:00 +0000 Webmaster http://googleadsense.wiredcollection.com/attractingnewbrandadvertiserstoyoursite Weâ€™re constantly focused on bringing new advertisers and more advertising spend to AdSense sites. One way to do so is to make it easier for brand advertisers to reach their goals on AdSense sites. Brand advertisers are focused on raising brand awareness and driving engagement, typically with display ads, for a product or service a person may buy in the future. Brand advertisers differ from direct response advertisers, who typically look for clicks and conversions from the campaigns they run on your site. For example, an advertiser selling DVDs online may want users to click through and make purchases, while a brand advertiser for an upcoming summer blockbuster may want to generate awareness among users. Because of their campaign goals, brand advertisers tend to be more selective about the sites their ads run on, as well as where on the page their ads appear. We want to help these new advertisers compete for the portions of your ad space that are most attractive to them so that we can increase your earnings over time. With that in mind, we’re launching a new beta advertiser feature that we believe will help accomplish this goal. The new feature enables brand advertisers to target their ads to ad units that are immediately visible when a page is loaded — in other words, the portions of the page a user can see without needing to scroll down. The ads that are immediately visible are called ‘above the fold’; those that require a user to scroll down in order to be seen are called ‘below the fold.’In order to determine which ads are above and below the fold, we’ve implemented a statistically-driven model. The model takes into account various user experiences and situations, including different web browsers, monitor sizes, and screen resolutions, and only considers ads above the fold if they are fully on-screen when the browser window loads.If you’ve placed your ad units above the fold, advertisers using this feature will now be able to reach your site in a new way. If you haven’t, placing new ad units above the fold will enable them to do so. We believe this feature will help attract new brand campaigns to AdSense sites, bringing more revenue to publishers over time.Posted by Aaron Rothman - Product Manager

]]> http://googleadsense.wiredcollection.com/attractingnewbrandadvertiserstoyoursite/feed/ Troubleshooting tips part III: Performance reports & earnings http://googleadsense.wiredcollection.com/troubleshootingtipspartiiiperformancereportsearnings/ http://googleadsense.wiredcollection.com/troubleshootingtipspartiiiperformancereportsearnings/#comments Wed, 03 Mar 2010 11:10:00 +0000 Webmaster http://googleadsense.wiredcollection.com/troubleshootingtipspartiiiperformancereportsearnings Once ads are displaying fine on your pages, your next concern may be your earnings. To make sure all your impressions and clicks are recorded correctly, check out the following notes and tips.First, be aware that your AdSense reports are updated every 15 to 30 minutes, but can sometimes take up to 24 hours to update. So at times, if you don’t see the numbers you expect in your reports, be sure to check again later once your reports have been updated.Do you use the Allowed Sites feature? Allowed sites are websites or URLs on which AdSense publishers allow or wish to have their Google ads displayed. If you use the allowed sites feature in your AdSense account, be sure to add all the websites you’re displaying ads on, to the list of allowed sites. If you forget to add a sites where you’re displaying ads, then impressions and clicks on the sites will be shown in your reports, but advertisers won’t be charged and the clicks won’t earn any revenue.

Do you have channels set up to track your clicks and impressions?If your channel reports show more data than your aggregate reports, it might be the case that your domains or ad units are being tracked simultaneously on multiple URL or custom channels. If that’s the case, then to see your complete, accurate statistics, visit your Advanced Reports page. When you select the Aggregate Data radio button and click Display Report, you’ll see all clicks, page impressions, and earnings from your account with no duplication of data.Alternatively, you may see that your aggregate reports show more data than your channel reports, even if all your pages are tracked with channels. This can occur sometimes when your page is displayed within a frame; in this case data won’t appear in your channel reports but will display in your aggregate reports.

Channel data can be a bit tricky, so make sure to pick distinctive names to differentiate between URL and custom channels — that way, you’ll know exactly what data you’re viewing. We also recommend checking out our optimization tips for channels to help you determine which ad units and placements are performing well, and how you can use this information to earn more revenue.If you have ad placements, have you named them accurately? Once you create channels for your ad units or domains, you can turn your custom channels into ad placements that advertisers can specifically target their ads to, using placement targeting. When entering a description for your channels to appear as ad placements, be sure to enter something informative and accurate to represent your site well.Also, we advise you to be careful when renaming the ad placement as you will lose existing advertiser bids.Next week, we’ll look at publisher controls and how to filter certain ads from appearing on your site.Posted by Ulrike Jung - Inside AdSense Team

]]> http://googleadsense.wiredcollection.com/troubleshootingtipspartiiiperformancereportsearnings/feed/ Join us for two live webinars this week http://googleadsense.wiredcollection.com/joinusfortwolivewebinarsthisweek/ http://googleadsense.wiredcollection.com/joinusfortwolivewebinarsthisweek/#comments Mon, 01 Mar 2010 11:57:00 +0000 Webmaster http://googleadsense.wiredcollection.com/joinusfortwolivewebinarsthisweek

This week, we’ll be hosting two live webinars to help you discover how you can make the most of your AdSense account with a detailed understanding of DFP Small Business and AdSense for search.The DFP Small Business (formerly Google Ad Manager) webinar will take place on Tuesday, March 2nd. This webinar will cover how you can:Use DFP Small Business to sell, schedule, deliver, and measure all of your direct-sold and network-based ad inventory (including AdSense) Have AdSense backfill your directly-sold inventory and compete with your other ad networksOptimize your AdSense placementsThe AdSense for search webinar will take place on Wednesday, March 3rd. In this webinar, you’ll learn how to:Optimize your AdSense for search performance Improve the relevance of your search results and ads using keywordsWe encourage you to post your questions in advance of each webinar on our Google Moderator pages for DFP Small Business or AdSense for search.Sign up for these webinars here! We look forward to seeing you soon.Posted by Caroline Halpin - AdSense Optimisation team

]]> http://googleadsense.wiredcollection.com/joinusfortwolivewebinarsthisweek/feed/ Better site traffic data and new name for Google Ad Planner http://googleadsense.wiredcollection.com/bettersitetrafficdataandnewnameforgoogleadplanner/ http://googleadsense.wiredcollection.com/bettersitetrafficdataandnewnameforgoogleadplanner/#comments Thu, 25 Feb 2010 11:10:00 +0000 Webmaster http://googleadsense.wiredcollection.com/bettersitetrafficdataandnewnameforgoogleadplanner Already, tens of thousands of AdSense publishers have used Google Ad Planner to share information about their website with advertisers. We are continuing to invest in the product in order to provide the deepest, most accurate data possible. To that end, we have improved how we calculate site traffic by over 10%, upgraded the way we publish opt-in Google Analytics data from publishers, and renamed the product to DoubleClick Ad Planner. Visit the DoubleClick blog to read more about the new product features and new name.As always, anyone can use the newly renamed DoubleClick Ad Planner whether or not they are a DoubleClick customer. The product remains free and open for everyone. The URL for publishers to update their profile remains the same: www.google.com/adplanner/publisher.If you are new to Ad Planner, we invite you to learn more about claiming your site.Posted by Wayne Lin - Product Manager, DoubleClick Ad Planner

]]> http://googleadsense.wiredcollection.com/bettersitetrafficdataandnewnameforgoogleadplanner/feed/ Troubleshooting tips part IIb: Ad relevance and targeting continued http://googleadsense.wiredcollection.com/troubleshootingtipspartiibadrelevanceandtargetingcontinued/ http://googleadsense.wiredcollection.com/troubleshootingtipspartiibadrelevanceandtargetingcontinued/#comments Tue, 23 Feb 2010 13:11:00 +0000 Webmaster http://googleadsense.wiredcollection.com/troubleshootingtipspartiibadrelevanceandtargetingcontinued To follow up on our previous post about ad relevance and targeting, let’s look at some other reasons why you may experience ad targeting issues on your site. Have you blocked the AdSense crawler’s access to your pages? The AdSense crawler is an automated program that scans your web pages and tracks content for indexing. Sometimes we don’t crawl pages because the AdSense crawler doesn’t have access to your pages, in which case we’re unable to determine their content and show relevant ads. Here are a few specific instances when our crawler can’t access a site:If you use a robots.txt file which regulates the crawler access to your page. In this case, you can grant the AdSense crawler access by adding these lines to the top of your robots.txt file: User-agent: Mediapartners-Google* Disallow:If the sites you place the ad code on are behind a login, our crawler wonÂ´t be able to access your site. To grant access to such pages, please follow these instructions. Also, be sure to regularly check your site diagnostics tool to be aware of any blocked pages. Is your site language supported by AdSense? Check to make sure that your site has a substantial amount of text-based content in one of the languages supported by AdSense. When there’s enough content, our technology detects the primary language of each of your pages and delivers relevant ads in the appropriate language, even if your site contains multiple supported languages.The crawlers used by Google AdSense index content by unique URL. As a result, if the URL is the same regardless which language the user chooses to view the pages in, our system will only have the language version it received when indexing this URL. This means that we’ll show ads according to the page our system has in its cache, which might not match the language the user is viewing the page in. In order to resolve this, we suggest either of the following: Create separate directories for each language, such as http://www.site.com/en/index.html Send GET variables (encoded user information appended to the end of the URL after the ? character) in the URL to determine which language should be shown such as for example http://www.site.com/index.php?lang=en Do you see public service announcements (PSAs) on a site which previously showed paid ads before? If your AdSense account requires PIN or phone verification, you’ll see a prompt in your account when you sign in. If you fail to verify your PIN or phone number (requirements vary depending on your location), then you may see PSAs on your site. If this is not your case, please visit our Help Center for further information.If you continue to have ad targeting issues or are unable to see your ads we recommend visiting the ad troubleshooter in our Help Center. Posted by Ulrike Jung - Inside AdSense Team

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]]> http://googleadsense.wiredcollection.com/troubleshootingtipspartiibadrelevanceandtargetingcontinued/feed/ Introducing the new DoubleClick for Publishers http://googleadsense.wiredcollection.com/introducingthenewdoubleclickforpublishers/ http://googleadsense.wiredcollection.com/introducingthenewdoubleclickforpublishers/#comments Mon, 22 Feb 2010 08:43:00 +0000 Webmaster http://googleadsense.wiredcollection.com/introducingthenewdoubleclickforpublishers You may have read previous posts on this blog about Google’s ad serving platforms for publishers, such as Google Ad Manager. Publisher ad serving helps website owners better manage and deliver ad campaigns that they’ve sold directly to advertisers. Ad serving platforms are also used to better manage how unsold ads are allocated to third parties, such as the DoubleClick Ad Exchange, AdSense and other ad networks. If you do a lot of direct media sales and ad network management today, you may already be using an ad server or have investigated using one. Google offers two ad serving products for publishers - Google Ad Manager, for growing publishers, and DoubleClick’s DART for Publishers (DFP), for large media companies with complex needs. Since Google’s acquisition of DoubleClick in March of 2008, we’ve been working to leverage the combined knowledge of our companies and the combined strengths of our product suite to develop an even more effective solution for ad serving and management. Today we announced the new DoubleClick for Publishers (DFP) from Google, our next generation ad serving platform as well as DFP Small Business, a streamlined version of our new platform designed to meet the needs of growing publishers. The new DFP offers an even more intuitive workflow to help publishers of all sizes manage campaigns quickly and easily, while providing access to sophisticated feature set including advanced reporting, forecasting, and optimization capabilities. Google Ad Manager publishers will automatically be upgraded to DFP Small Business in the coming weeks and we will be working closely with DoubleClick customers to upgrade them to our premium platform on a schedule that makes sense for their business. New publishers signing up for Google Ad Manager today will be automatically upgraded to DFP Small Business on the same schedule as current GAM publishers. To learn more about both versions of our upgraded ad serving platform you can visit this link.Posted by Alexander Vogenthaler - Product Manager

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]]> http://googleadsense.wiredcollection.com/introducingthenewdoubleclickforpublishers/feed/ Site maintenance on Saturday, February 20 http://googleadsense.wiredcollection.com/sitemaintenanceonsaturdayfebruary20/ http://googleadsense.wiredcollection.com/sitemaintenanceonsaturdayfebruary20/#comments Thu, 18 Feb 2010 16:02:00 +0000 Webmaster http://googleadsense.wiredcollection.com/sitemaintenanceonsaturdayfebruary20 This Saturday, our engineers will be performing routine site maintenance from 10am to 2pm PDT. You’ll be unable to log in to your AdSense and Ad Manager accounts during this time, but we’ll continue serving ads to your pages and tracking your clicks, impressions, and earnings as usual. In addition, your ad targeting won’t be affected.We’ve converted the maintenance start time for a few cities around the world:London - 6pm SaturdayJohannesburg - 8pm SaturdayHyderabad - 11:30pm SaturdayHo Chi Minh City - 1am SundayBrisbane - 4am SundayIf you’d like to learn more about what goes on during these maintenance periods, check out this Inside AdSense post.Posted by Dia Muthana - Inside AdSense team

]]> http://googleadsense.wiredcollection.com/sitemaintenanceonsaturdayfebruary20/feed/ Update on the webinar schedule http://googleadsense.wiredcollection.com/updateonthewebinarschedule/ http://googleadsense.wiredcollection.com/updateonthewebinarschedule/#comments Tue, 16 Feb 2010 14:49:00 +0000 Webmaster http://googleadsense.wiredcollection.com/updateonthewebinarschedule We experienced some sound issues when we launched our AdSense Optimization Basics webinar on February 10th. We’d like to apologize to those of you that attended for the inconvenience caused, and let you know that we’ve rescheduled the event to the same time tomorrow. You can continue to post your questions here and we’ll answer as many as possible during the live event. We hope to see you there. Posted by SiobhÃ¡n McCormack - AdSense Optimisation Team

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]]> http://googleadsense.wiredcollection.com/updateonthewebinarschedule/feed/ Holiday wishes from the AdSense team http://googleadsense.wiredcollection.com/holidaywishesfromtheadsenseteam/ http://googleadsense.wiredcollection.com/holidaywishesfromtheadsenseteam/#comments Sun, 14 Feb 2010 12:46:00 +0000 Webmaster http://googleadsense.wiredcollection.com/holidaywishesfromtheadsenseteam We’d like to wish you a Happy Valentine’s Day from all of us on the AdSense team.And if you’re following the lunar calendar, we’d also like to wish you a Happy Chinese New Year! Gong Xi Fa Cai! Posted by Dia Muthana - Inside AdSense team

]]> http://googleadsense.wiredcollection.com/holidaywishesfromtheadsenseteam/feed/ Free Make Money Online eBooks From Joel Comm http://googleadsense.wiredcollection.com/freemakemoneyonlineebooksfromjoelcomm/ http://googleadsense.wiredcollection.com/freemakemoneyonlineebooksfromjoelcomm/#comments Thu, 11 Feb 2010 18:33:06 +0000 Webmaster http://googleadsense.wiredcollection.com/freemakemoneyonlineebooksfromjoelcomm

AdSense Secrets 4

Kontera Secrets

Chitika Secrets

My friend Joel Comm sent an email to let me know that he is now offering his best-selling 4th edition of his AdSense Secrets eBook (235 pages) for free! This is the same eBook that has sold for up to $97. No strings attached. No upsell. No continuity. All you have to do is head on over and instantly download your copy.

And that’s not all…

Joel has a keen eye for finding ways to monetize websites. Have you heard of Kontera or Chitika? Both of these contextual ad services work alongside AdSense. By taking just five minutes to add Kontera and Chitika to his sites, Joel is making an additional $100-$200 per day!

Joel’s guides to Kontera and Chitika are the only ebooks on the topics. So what is he charging for them? They previously sold for up to $47. But once again, the answer is absolutely nothing because Joel is giving them away for free as well! I appreciate Joel’s generosity and I hope you will take advantage of these resources.

To download your free copies, click the links below and start making money online with with AdSense, Kontera and Chitika.

Kontera Secrets | Chitika Secrets | AdSense Secrets

Discover the SECRETS I’ve Learned to go from zero a month to over $40,000 a month from blogging. Download Make Money Online with John Chow dot Com for FREE!

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]]> http://googleadsense.wiredcollection.com/freemakemoneyonlineebooksfromjoelcomm/feed/ Thanks for your feedback on the AdSense Product Ideas page http://googleadsense.wiredcollection.com/thanksforyourfeedbackontheadsenseproductideaspage/ http://googleadsense.wiredcollection.com/thanksforyourfeedbackontheadsenseproductideaspage/#comments Thu, 11 Feb 2010 12:27:00 +0000 Webmaster http://googleadsense.wiredcollection.com/thanksforyourfeedbackontheadsenseproductideaspage Back in December, we invited you to submit and vote on product ideas for AdSense. Thanks for participating and voicing your opinions! We received over 600 ideas, and now, we’d like to follow up on what we’re doing with them.We’ve sorted through and categorized your ideas, which ranged from suggestions such as additional ad format types to new payment methods, and we recently shared them with the Product Management team. Our product managers are now looking into a number of these ideas and are evaluating whether they can be incorporated within our current product roadmap. We’re focused on responding to your feedback, but it might take a little time before you see the features we choose to include because product changes require time to build and test across all the accounts and languages we support. We appreciate your patience in the meantime.Also, we noticed a few ideas on the Product Ideas page that relate to existing features in AdSense, so we’d like to take a moment to highlight some of them here:You suggested: Show a list of sites displaying ads from a specific publisher ID to prevent malicious activity.We recommend: Try the Allowed Sites feature to protect your account. You can enter the URLs of sites you own, and earnings from only those sites will be recorded in your account. When you opt in to this feature, we’ll also show you a list of URLs that haven’t been added to the Allowed Sites list, but where your ad code is appearing. Please keep in mind that if you create additional sites in the future and would like to earn from them, you’ll need to add the URLs to the Allowed Sites list in order to be credited for valid activity. To get started with this feature, visit the ‘Allowed Sites’ page under your AdSenseSetup tab. You can also find more information in our Help CenterYou suggested: Create an index of AdSense sites so AdWords advertisers can easily find sites to target. We recommend: Try the Publisher Center within Google Ad Planner to provide advertisers with information about your sites. You can claim sites you own, customize their descriptions, and add categories that describe your content. In addition, you can share your Google Analytics data to provide advertisers with insight into your traffic levels. Recently, we added the ability to display a clickable badge on your site that will take interested advertisers directly to your Ad Planner profile. Any publisher can use this feature, but please note that the interface is currently only available in English.To claim your sites in Ad Planner, follow our instructions and visit our Help Center.You suggested: Enable more flexible Custom Search options.We recommend: Try the Google AJAX Search API or the new Custom Search Themes feature for additional customization options. These features will allow you to control the branding of the search box and change or enhance the look and feel of your search results to match your site. For more information on these options, we recommend visiting the Custom Search blog and the Developer’s Guide for the Custom Search API.Thanks again for all of your ideas and votes — stay tuned to Inside AdSense for the latest news and product updates.Posted by Arlene Lee - Inside AdSense Team

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]]> http://googleadsense.wiredcollection.com/thanksforyourfeedbackontheadsenseproductideaspage/feed/ Better contextual matching http://googleadsense.wiredcollection.com/bettercontextualmatching/ http://googleadsense.wiredcollection.com/bettercontextualmatching/#comments Wed, 10 Feb 2010 10:16:00 +0000 Webmaster http://googleadsense.wiredcollection.com/bettercontextualmatching As an AdSense partner, you know that Google is continually making improvements to the way we match ads to your content so that users see even more relevant ads, which should help you make more money over time. A “referral URL” is one of many signals we use to deliver contextually relevant ads on your website. The referral URL contains information about the link a user followed to arrive at your website, whether from a search engine or another site on the Internet. Any webmaster for any site can look at referral URLs to see how users arrive at their site. Let’s see how this works today when a user arrives at your golfing advice website from a search engine results page. Imagine that someone searches on Google for [golf shop atlanta] and clicks on a search result that takes them to your site. The referral URL that is passed to your site may look something like this: http://www.google.com/search?q=golf+shop+atlanta. I’m using Google as an example here, but the same type of information is transmitted if a user arrives at your website from another search engine.To deliver the most relevant ad, we treat the query words [golf shop atlanta] in the referral URL as if they’re part of the content of your webpage. We can then better tailor the ad we deliver on your site. In this example, we could use the additional information from the query words to show an ad for a golf shop in Atlanta rather than for one in Chicago (depending on the other words in the page).We’ve recently started to expand the use of the query words in referral URLs to a few hours so we can so we can continue to deliver more relevant ads. The technical way that we’re doing this is by associating the relevant query words in the referral URL with the existing advertising cookie on the user’s browser. After a short period of time (a few hours) the query words are no longer used for the purposes of matching ads. Of course, users can continue to opt out of our advertising cookie at any time here. This allows us to deliver more relevant ads on a wider range of AdSense partner sites that a user may browse over the course of a few hours. Let’s assume the user in our example leaves your golf website and browses through to a news website that is also an AdSense partner. Since [golf shop atlanta] is in a referral URL that was visited in the past few hours, we may use those query words, along with the content of the news webpage itself, to determine the most relevant ad to show the user on the news website.Using signals from the referral URL is just one part of our teams’ continuing efforts to deliver even better contextually matched ads on your website. Posted by Rebecca Illowsky - Associate Product Manager

]]> http://googleadsense.wiredcollection.com/bettercontextualmatching/feed/ More webinars coming your way http://googleadsense.wiredcollection.com/morewebinarscomingyourway/ http://googleadsense.wiredcollection.com/morewebinarscomingyourway/#comments Mon, 08 Feb 2010 12:02:00 +0000 Webmaster http://googleadsense.wiredcollection.com/morewebinarscomingyourway

We’ve just published a new webinar schedule for the next month. In our live webinars, we’ll highlight changes you can make to your ad implementation in order to maximize your AdSense revenue. We’re also trying something new with our upcoming webinars: we’ve set up open Google Moderator discussions, where you can raise questions related to the specific webinar topic or vote on questions from other participants. We’ll then answer your questions live in the webinar.To sign up for our webinars, please visit our Help Center. Even if you’re not able to attend the live sessions, we’ll make sure to upload each webinar recording within 24 hours of the event.Posted by SiobhÃ¡n McCormack - AdSense Optimisation Team

]]> http://googleadsense.wiredcollection.com/morewebinarscomingyourway/feed/ 9 Tricks I Used To Triple My AdSense Earnings In 30 Days http://googleadsense.wiredcollection.com/9tricksiusedtotriplemyadsenseearningsin30days/ http://googleadsense.wiredcollection.com/9tricksiusedtotriplemyadsenseearningsin30days/#comments Sun, 07 Feb 2010 14:34:55 +0000 Webmaster http://googleadsense.wiredcollection.com/9tricksiusedtotriplemyadsenseearningsin30days Guest post by Daniel Scocco from Daily Blog Tips.

I have been using Google AdSense to monetize my blogs and websites for as long as I remember. In fact it was the first method I ever tried (I made a whooping $15 on my first monthâ€¦ back in 2005). Over the years I migrated to other methods (e.g., direct sponsors and affiliate marketing), which made AdSense become merely an inventory filler. I was still making around $1,000 monthly from it, but whenever I could I would use other methods over it.

Then some months ago I started noticing an upward trend on the CPC of my sites, and I figured that I should give AdSense another try. I started applying some tricks here and there, and the next month I made over $3,000 with it (that is combining all my sites). I was pleasantly surprised, and I decided to keep using it actively on some sites.

In this article I want to share with you the tips and tricks I used to triple my AdSense earnings in one month.

1. I added units to my Big Websites

Daily Blog Tips and Daily Writing Tips are my largest websites in terms of traffic. They are getting close to one million monthly page views (combined). Despite that I was not using AdSense on them, mainly because the direct sponsorship model was working relatively well.

Some months ago I decided to load some AdSense units on the sites, however, and the results were very positive. Around 70% of the boost I generated to my earnings came from these two sites. At the same time I managed to keep the other monetization methods working fine, and no reader ever complained about the new ads (more on that later).

Even if your blog is already making money with direct sponsors and affiliate marketing, therefore, you could still manage to increment your earnings by strategically adding some AdSense units.

2. I added units to my Small Websites

As many webmasters do, I have a bunch of small websites scattered around the web. Some are on free hosted platforms like Blogger, and others are self hosted sites that I abandoned along the way. Most of these sites still get traffic, however. Not much, but combined the numbers get decent.

I figured that adding AdSense units to all these sites could yield some money, and I was right. The main reason is that, since these are abandoned sites and donâ€™t have loyal visitors, I can place the units very aggressively. The result was a very high CTR (Click-through rate), which compensates the small traffic levels.

Donâ€™t underestimate the earning potential of small websites, especially if you are willing to place AdSense units aggressively.

3. I used the Large Units

If you want to make money with AdSense youâ€™ll inevitably need to use one of these units: the 336Ã—280 large rectangle, the 300Ã—250 rectangle, the 120Ã—600 large skyscraper or the 728Ã—90 leaderboard.

Whenever I tried to use smaller units the results were disappointing. Even if I positioned them aggressively the CTR was just too low.

All four units mentioned above can produce good results, but the best performing one is by far the 336Ã—280 large rectangle, and that is the one I used to boost my earnings.

4. I placed the Units above the Fold

My first trial was to place the 336Ã—280 large rectangle between the post and the comments section of my blogs. The results were OK. I then decided to try placing them below the post titles for one week, and the CTR skyrocketed. In fact I still need to find a placement/unit combination that will beat placing a 336Ã—280 unit below post titles.

I knew this rule, but I guess I needed to test and get confirmation. The rule is: if you want to make money with Google AdSense, you must place your units above the fold.

5. I Focused on Organic Traffic

My main concern with adding a large AdSense unit right below my post titles was that some of the loyal readers could get annoyed with it. At the same time I knew that loyal readers become ad blind quite fast, and that the bulk of my money would come from organic visitors (i.e., people coming via search engines to my posts).

To solve this problem I decided to display the large rectangle only on posts older than seven days (using the Why Do Work WordPress plugin). It worked like a charm, as loyal readers donâ€™t even notice the ad units when they are browsing through my recent posts, and organic visitors almost always see the ads because they usually land on posts older than seven days.

6. I started using AdSense for Search

I was not sure how much money I would be able to make with AdSense for Search, but I was not happy with the search results provided by WordPress, so I decided to give it a shot anyway.

Currently I am making around $60 monthly with AdSense for Search. It is not much, but if you sum it over one year we are talking about $720. On top of that the search results are as relevant as youâ€™ll get, so it is a win win situation.

7. I started using AdSense for Feeds

Another AdSense product I decided to try was the AdSense for Feeds one. I opted to display the ads below my feed items (you can also place them on top, but this would be too intrusive in my opinion). The results here were pretty good, both in terms of CTR and earnings.

You obviously need a large RSS subscriber base to make this work, but I am guessing that even with a couple thousand subscribers you could already make $100 monthly from feed ads.

8. I played around with section targeting

Section targeting is an AdSense feature that allows you to suggest specific sections of your site that should be used when matching ads. You can read more about it here.

I found that on niche and small websites section targeting can help a lot. Often times Google was displaying unrelated ads on these sites because there werenâ€™t enough pages. After using section targeting I managed to increase the relevancy of the ads and consequently the CTRs.

9. I tested with Different Colors and Fonts

If you enabled both image and text ads on your units you should be able to customize the colors and fonts. I did some testing with both of these factors, and it helped to increase the numbers. Nothing dramatic, but it was definitely worth my time.

You just need to track your CTR for a couple of weeks. Then change the color or font and track it for another week, seeing if you can beat the original CTR. If you can, keep the new format. If you the performance decreased, try a new color or font and track the CTR for another week, until you find the optimal combination.

On my sites the best results came from making the ad units merge with the look of the site, but on some sites contrasting colors perform better, so testing is a must.

Daniel is the owner of Daily Blog Tips. He is also the author of the Make Money Blogging ebook, which you can download for free by signing up to his newsletter.

Post from: Blog Tips at ProBlogger.

9 Tricks I Used To Triple My AdSense Earnings In 30 Days

]]> http://googleadsense.wiredcollection.com/9tricksiusedtotriplemyadsenseearningsin30days/feed/ Donate your AdSense earnings to help Haiti http://googleadsense.wiredcollection.com/donateyouradsenseearningstohelphaiti/ http://googleadsense.wiredcollection.com/donateyouradsenseearningstohelphaiti/#comments Thu, 04 Feb 2010 15:36:00 +0000 Webmaster http://googleadsense.wiredcollection.com/donateyouradsenseearningstohelphaiti As you may have already seen, Google has made various efforts to contribute to the earthquake relief response in Haiti. We’ve heard repeatedly from AdSense publishers on forums about wanting to help, and today, we’re pleased to let you know how you can do so with your AdSense earnings. We’re currently accepting donations from AdSense publishers with an unpaid account balance through January 31, 2010. To see what your unpaid account balance is, please visit the ‘Payment History’ page within your account. Your January earnings will post in the next few days, so feel free to refer to your ‘Advanced Reports’ page for an earnings estimate until those are finalized.

Working with our teammates at Google.org, we’ve identified Partners In Health (PIH) as the recipient of these funds. Your funds will go to provide medical aid via PIH and their Haiti-based partner organization. Any contribution you can make will help to ensure that PIH can continue their work throughout this time of great need.

Photo courtesy of PIHYou can donate a portion or all of your entire unpaid balance as of the end of January. Whether you have a balance of $0.10 or $100 in your account, we invite you to participate within the next week.As you may expect, there are certain restrictions to donating, and all our normal policies still apply — so even if you’re donating, please don’t ask others to click on your ads in order to increase your earnings. For more information on how to participate, visit our donation form.Posted by Elizabeth Ferdon - AdSense Payments Team

]]> http://googleadsense.wiredcollection.com/donateyouradsenseearningstohelphaiti/feed/ Troubleshooting tips part IIa: Ad relevance and targeting http://googleadsense.wiredcollection.com/troubleshootingtipspartiiaadrelevanceandtargeting/ http://googleadsense.wiredcollection.com/troubleshootingtipspartiiaadrelevanceandtargeting/#comments Wed, 03 Feb 2010 14:13:00 +0000 Webmaster http://googleadsense.wiredcollection.com/troubleshootingtipspartiiaadrelevanceandtargeting Last week, we took a closer look at implementing your ad code, and today, we’ll address some of the common issues related to ad targeting.

If you’re seeing irrelevant ads or public service ads (PSAs) on your pages after you’ve pasted the ad code into your HTML source code and waited the recommended 48 hrs, here are a things to check:Have you placed the AdSense ad code in frames separate from the main content of your website? If so, you may experience ad targeting issues. In order for our crawlers to match the ads to the content of your website, it is important to place the ad code in the same frame as the main content of your webste. If you’re familiar with HTML, and your website is talking about several different topics you could also consider implementing section targeting on your site to highlight relevant content.Do you have mostly dynamic content on your site? Our crawlers currently can’t derive meaning from these types of files:- audio and video files (.wma, .mpeg, .mov)- mp3 files (.mp3)- images (.jpeg, .bmp)- Macromedia Flash movies- Java AppletsTo receive more relevant ads, we recommend including plenty of text-based content on your site, including complete sentences and paragraphs.Do your pages use session IDs? A session ID is a piece of data serves as a unique identifier for a session. If your pages use session IDs, you may not receive targeted ads on those pages. Since this session ID - and therefore the URL - changes every time a different user views a page, the URL will not be indexed and will need to be crawled from scratch. Once the URL is crawled, however, the session will most likely have expired. This means that pages seen by the users are rarely in the index. You’ll need to remove the session IDs in order to show more targeted ads to your users.We hope these tips help you resolve any targeting issues you experience with your ads. Next week, we’ll take a look at some other reasons why you may see irrelevant ads or PSAs on your site, and how you can best resolve them. Posted by Ulrike Jung - Inside AdSense Team

]]> http://googleadsense.wiredcollection.com/troubleshootingtipspartiiaadrelevanceandtargeting/feed/ Troubleshooting tips part I: Implementing your ad code http://googleadsense.wiredcollection.com/troubleshootingtipspartiimplementingyouradcode/ http://googleadsense.wiredcollection.com/troubleshootingtipspartiimplementingyouradcode/#comments Thu, 28 Jan 2010 13:44:00 +0000 Webmaster http://googleadsense.wiredcollection.com/troubleshootingtipspartiimplementingyouradcode Today, we’re beginning a troubleshooting series to help you diagnose and solve common issues with your ads, search boxes, and account functionality. We’re kicking things off with a look at how to correctly implement your ad code and an explanation of why ads may not appear on your pages at times.First, the best way to ensure ads are served correctly is to copy and paste the code exactly as it’s provided in your account. Changing the code and manipulating ad behavior aren’t permitted by our program policies, and in most cases will prevent your ad from appearing at all.If you’ve noticed that your ad units aren’t showing ads, here are a few things to check for:Did you just add the code to that page? Relevant ads should appear on your pages shortly after you add the code, but sometimes it can take up to 48 hours for ads to show. This is because our crawler has to visit your page and determine its content so we can serve targeted ads. Does the code on your page match the code in your account? Make sure to copy the code exactly as it appears in your account, and paste it within the body tags of your HTML code. Be sure not to make any changes to the linebreaks of the code (e.g. pasting the code all in one line) as this will break the code and prevent ads from showing entirely.Are you using an HTML editor? Publishers often use a design-enhanced HTML editor like Macromedia Dreamweaver or Microsoft FrontPage (aka WYSIWIG, “what you see is what you get” software). If you use such an editor, you may see errors if you paste your ad code into a WYSIWYG view such as the “Design” or “Layout” view. For the ads to function properly, you’ll have to copy and paste the ad code into the HTML source code of your webpage using the editor’s HTML view or HTML insert function. Check for any additional tags inserted by the system or changes in the linebreaks.Are you using a content management system (CMS)? If you have trouble implementing AdSense with a specific content management system, we recommend searching for the name of the CMS (eg. Drupal, WordPress) and ‘AdSense implementation’. You can also ask in the forum if other publishers have mastered similar problems, or contact your program provider directly. Are the ads inside nested frames? While you can choose where to position your ads on your pages, be sure to avoid embedding the ad code in excessive div tags or nested frames. Depending on your browser settings, implementing your ad code in this way might prevent ads from appearing correctly. Is JavaScript enabled in your browser? Ensure that you have JavaScript enabled in your browser, as this is necessary to view ads! If you’re having trouble seeing the ads, please also check for any conflicting JavaScript on your site that might prevent ads from showing.Is your page dynamically generated? If you’d like to implement AdSense ads on a dynamically generated site — for example, a site with session IDs or pages behind a login — you should take a look at this Help Center entry for more information on how to receive targeted ads.In the next part of this series, we’ll provide tips to help you troubleshoot ad relevancy and targeting issues.Posted by Ulrike Jung - Inside AdSense Team

]]> http://googleadsense.wiredcollection.com/troubleshootingtipspartiimplementingyouradcode/feed/ An update from AdSense about the response to Haiti Earthquake http://googleadsense.wiredcollection.com/anupdatefromadsenseabouttheresponsetohaitiearthquake/ http://googleadsense.wiredcollection.com/anupdatefromadsenseabouttheresponsetohaitiearthquake/#comments Tue, 19 Jan 2010 11:34:00 +0000 Webmaster http://googleadsense.wiredcollection.com/anupdatefromadsenseabouttheresponsetohaitiearthquake We’ve heard from many of our AdSense publishers about your concern for the victims of the recent earthquake in Haiti. We wanted to take this opportunity to let you know about some of the efforts Google is making to help the people of Haiti respond to this catastrophe.Google is donating $1 million to organizations on the ground that are rescuing those still trapped and providing clean water, food, medical care, shelter and support to those affected. For more information on Google’s efforts and opportunities to get involved, please visit the Google Blog.Posted by Elizabeth Ferdon - AdSense Team

]]> http://googleadsense.wiredcollection.com/anupdatefromadsenseabouttheresponsetohaitiearthquake/feed/ AdSense for Domains Expands Use of Keyword Hints http://googleadsense.wiredcollection.com/adsensefordomainsexpandsuseofkeywordhints/ http://googleadsense.wiredcollection.com/adsensefordomainsexpandsuseofkeywordhints/#comments Wed, 13 Jan 2010 12:47:00 +0000 Webmaster http://googleadsense.wiredcollection.com/adsensefordomainsexpandsuseofkeywordhints You asked for it, you got it! AdSense for Domains, which launched a year ago to help publishers earn revenue through ads placed on undeveloped domains, now uses optional keyword hints more often. These keywords are suggestions supplied to Google by domain owners about the types of content users are looking for when they arrive on an undeveloped domain. They are used to help our system determine the best ads to place on these domains. For example, with the domain www.rockstarsand.com, a publisher might suggest the keywords “bitumen” and “mining” so that ads may appear from advertisers offering oil extraction products. Keyword hints remain optional. When keyword hints are provided by the publisher, our ad-matching systems will use them more often. As always, we aim to provide the most relevant ads for the user, the best value for advertisers, and the best returns for publishers. This means in some cases, keyword hints will be ignored when we have evidence that other targeting approaches perform better.Instructions for setting keyword hints for your domains can be found here.The AdSense for Domains team is continuing to work on additional product improvements, that we will be announcing in the coming months. Posted by Randy Heath - AdSense for Domains

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